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Six Reasons to Hire a Writer
Most people can write. Some can even write well. But only a few individuals can write as quickly and persuasively as a professional writer. Effective communication requires a well-crafted message that is interesting to your audience. Anything less is a waste of your time and money. DOWNLOAD >>
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Glossary of Writing Terms
For those unfamiliar with writing lingo, here is a list of words you might hear me utter from time to time. DOWNLOAD >>
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Commonly Misused Words
Send your intended message by writing with the correct language. To help, use this cheat-sheet for avoiding commonplace errors in word choice and spelling. And remember, when in doubt the good ole’ dictionary is a writer’s best ally. DOWNLOAD >>
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10 Tips for Writing Corporate Copy like a Pro
Communication collateral—print or electronic—often serves as a prospect’s first impression of your company. Because printed words send verbal and non-verbal messages, your copy must be strong and clean if “competence” is the non-verbal message you wish to send; basic errors in language or facts instead say “incompetence” and “poor attention to detail.” Demonstrate you’re professional by writing like a professional. DOWNLOAD >>
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Corporate Style Guide
In writing, style relates to the distinct vocabulary and patterns of a particular writer, company, or organization. By using written style guidelines to present outsiders with a single, unified voice—regardless the employee or department spinning the copy—businesses of all sizes can cast a polished image that fosters brand credibility, which fosters customers and investors. Written style guidelines also provide clear communication direction that brings accuracy and proficiency to employees’ writing tasks.
This basic business style guide reflects copy errors I encounter most frequently. Adopt as is or build upon to include key messages and styles unique to your company, industry, or both. Overwhelmed with details? Contact me, and together we can sort your style guide needs to scale.
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